Taco Bell enthusiasts have constantly expressed their support for the Double Decker Taco and their efforts have been successful at last. Its a limited time return of this popular product starting from October 10, the fast food chain will be resuming the selling of the item up to October 30. The revelation about the resumption of operations in factories that produce Double Decker Taco came after an emotional appeal addressed to fans of Taco Bell in the social network X. In this case, it was a fan suggesting that Taco Bell bring back the item in question. Clearly, Taco Bell did not play around — the fans spoke and Taco Bell didn’t play deaf.
A Taco That Combines the Best of Both Worlds
The Double Decker Taco is a one-of-a-kind fast food product that offers inside a hard taco and fills a soft flour tortilla with beans around it. This crunchy shell contains seasoned ground beef, crisp lettuce, and the company’s signature cheddar cheese. A soft flour tortilla, which is placed underneath the taco in a traditional presentation, is also deliciously flavored with a pink paste of refried beans. And for people who want more, there is also the larger Double Decker Taco Supreme, which has the same ingredients but also contains fresh diced tomatoes and sour cream.
The taco went on the restaurant’s menu for the first time in 1995. Ever since, it was loved by many patrons and was incorporated to the menu on a permanent basis in 2006. However, in 2019, just a few years after Taco Bell introduced the delicacy as an official menu item, the management made the heart-breaking decision to remove the Double Decker Taco from their menu. Since then it has been part of the menu once or twice, but the craving of this item did not die down. The worst however came when this dish was taken out of the menu, most passionate customers began expressing their anger.
A Social Media Movement
The return of the Double Decker Taco can be largely credited to the power of social media. In August 2024, a fan named Scott, who goes by @scottinthe503 on X, responded to a Taco Bell post with the now-famous words: “Bring back the Double Decker Taco, u cowards.” This humorous yet direct challenge caught the attention of Taco Bell’s social media team and set off a wave of excitement among fans who have been clamoring for the return of the iconic taco. It’s a perfect example of how today’s brands are more responsive to customer feedback, especially when it’s expressed so publicly.
Affordable Pricing for a Limited Time
When the Double Decker Taco returns on October 10, fans will be able to grab it for just $2, a reduction from its previous price of $2.99 during its last comeback in 2023. The Double Decker Taco Supreme will be available for $2.69, down from its previous price of $3.69. This temporary price drop is likely to encourage even more fans to indulge in this nostalgic favorite before it disappears again.
More Than Just Tacos
As if the return of the Double Decker Taco wasn’t exciting enough, Taco Bell is also bringing back its collaboration with Cheez-It. Fans who loved the oversized Cheez-It menu items from earlier this year will have another chance to try them. The XL Cheez-It, which is 16 times the size of a regular Cheez-It cracker, will feature in several menu items, including the Cheez-It Tostada and a Crunchwrap Supreme variation.
So much so that Taco Bell, willing to please the patrons, has once again proved that its clients’ satisfaction is the priority. Still, the Double Decker Taco is on the menu for a limited time only, and all who wish to indulge in their favorite tacos once again will have to hurry up to get it.
